Competitive Intelligence:
Increase Your Search Engine Rankings by Investigating Your Competitors

	Win the Online Game!

Does your marketing department seem powerless against your growing online competitors? Is your web site sliding in the ranking even though you used to dominate? Do your competitors seem to appear more frequently in the search engine results? There is something you can do.

As a value add to the foundation of Search Engine Optimization and Search Engine Marketing, Bloofusion offers a customized program to track your competitors. The Competitive Intelligence program is especially helpful in industries with high levels of competitive pressures. By focusing on the internal workings of competitive web sites, it is possible to analyze them and then optimize your own corporate web site much more efficiently. This is a strategic approach that achieves results.

Here are some of the questions we will help you answer:

1. Linking: Which linking strategy are your competitors embracing? Which other sites link to your competitors but not to your site yet?
   
2. Search terms: Which search terms are your competitors targeting? Are there search terms they aren't aware of yet that you can take advantage of?
   
3. Tricks: Are your competitors involved in tricks or search engine spamming to achieve high rankings? Do some of these include invisible text, link farms, doorway pages, etc.? Do these tricks represent infractions against search engine policies that could get their sites banned?

If these concerns above are vital to your survival, get in touch with us. We will put together a custom program to evaluate and monitor your competitors, keep you informed with intelligence and implement this knowledge within the search engine optimization of your site. Take advantage of our broad experience in this field.

Printer-Friendly Version of this Page

	Our white papers cover the online marketing sector in much greater detail: Search Engine Optimization for E-commerce Sites     Search Engine Optimization and Web 2.0     Web Design and Search Engine Optimization: Two Separate Worlds More White Papers...